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Charlie Rose - Jeffrey Immelt (November 8; 2007)
Charlie Rose - Jeffrey Immelt (November 8; 2007)

$24.95
A conversation with with the CEO of General Electric Jeffrey Immelt.This product is manufactured on demand using DVD-R recordable media. Amazon.com's standard return policy will apply.
Good Fortune Chinese Sky Lantern
Good Fortune Chinese Sky Lantern

$6.00
This is the original hand made Chinese Sky Lantern. This is Not a cheap copy, this is the original. The only lantern where the fuel source is already attached. There is no assembly required, no plastic parts and is the only lantern that is both flame resistant and biodegradable.
Chocolate Fortunes: The Battle for the Hearts, Minds, and Wallets of China's Consumers
Chocolate Fortunes: The Battle for the Hearts, Minds, and Wallets of China's Consumers

$27.95
As China comes into its own as a world economic power, a new, huge consumer class is emerging, hungry for all things Western. In this land where twenty-five years ago most of the population had never tasted chocolate, five icons of Western business are now slugging it out in a battle royal to see which will become the Emperor of Chocolate in China. Chocolate Fortunes offers the first inside look at the battle for China's newfound chocolate addiction. The book devotes individual chapters to each of the five major players Hershey, Nestle, Cadbury, Mars, and Ferrero and the trials they face as they attempt to dominate their market in an enigmatic and still-developing economy. More broadly, Chocolate Fortunes examines the unique opportunities and challenges inherent in the Chinese business universe. Probing not only the economic, political, and cultural conditions that have given rise to a seemingly insatiable new market, the book delves into the mystique of chocolate itself and how it captivates not just the Chinese, but people all over the world.
Chewing Gum: The Fortunes of Taste
Chewing Gum: The Fortunes of Taste

$35.00
The history of chewing gum's marketing and popularity might seem to some like a narrow topic for a business book: think again. Michael Redclift's Chewing Gum: The Fortunes Of Taste holds plenty of insights into advertising and marketing an innovative new product, telling a zany story based on a scheme hatched by Chicago's Wrigley brother - and social theory scholar Michael Redclift proves the perfect person to bring this tale to life.

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